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ADT Pulse

Making Security a Priority During the Busy Holiday of Hearts

Valentine's Day is a busy day for many small-business owners - especially those who cater to the love and romance industries. While tech and big-box retailers have "Black Friday" in November, businesses like florists, candy shops and restaurants may experience "Pink Friday" on February 14, with significant influx in sales and foot traffic.

As a result of the increased activity in the days and weeks leading up to Valentine's Day, small businesses may be more vulnerable to threats, such as theft, vandalism, employee sweet hearting and more. These risks may put business owners, employees, and customers at risk, especially during high traffic times.


With potential security threats top of mind around Valentine's Day, consider making your business more secure with the following tips from ADT's President of Small Business, Luis Orbegoso:

1. Think about your vulnerable "hot spots." Does your business encourage theft? Do you have tall plants or bushes outside your business that could serve as a hiding place for criminals pondering an after-hours break-in? Trim all your shrubs and install lighting all around the building, but especially near entrances.

2. Add an extra "set of eyes." Consider installing security cameras, both inside and out. These are useful as a deterrent to criminals or employee theft. Cameras may also help identify robbers if a crime were to occur. Be sure to position cameras at entrances, as well as the cash register or in stock rooms.

3. Upgrade your locks. Install a deadbolt lock with guard plate and latch in each exterior door. Most criminals don't want to spend extra time or risk injury trying to break into a building, and a good deadbolt system will help discourage attempts.

4. Invest in monitored security and automation. An all-in-one interactive business solution like ADT Pulse is perfect for small-business owners. It allows owners to use any Web-enabled device to remotely arm and disarm the security system, adjust thermostats, view event-triggered videos and monitor the wide gamut of potential internal and external threats. Monitored security from companies like ADT can also help small business owners rest assure that their business is being protected after hours, or even while they are away, with 24/7 monitoring.

5. Evaluate your digital security. Purge the business email inbox of private information, and backup all files containing sensitive data in a safe cloud-based location to prevent the data from falling into the wrong hands.

Implementing these tips for some of the biggest retail days of the year will help to ensure this Valentine's Day is successful, profitable and sweet for small businesses.

ADT Monitored Home Security Systems

ADT monitored home security systems give you peace of mind by helping protect your home and family.

Your home security equipment bundle includes:

Full-Service Digital Touchpad

DSC9047Each ADT monitored security system comes with one digital touchpad. Additional touchpads can be purchased and placed in other areas of your home or business for added accessibility. This allows you to check on the state of your monitoring system from wherever you prefer in your home. The digital touchpad included in your ADT monitored home security equipment package provides you with simple, one-touch access to police dispatch, emergency response and firefighters. Make sure to inquire about this component during installation.

Features include:
  • Easy-to-read LCD Display
  • Chimes to alert you when doors and windows open and close
  • Bypass ability, allowing you to arm the system when a door or window is open
  • Quick and easy access to police, emergency response and firefighters
  • Two-Way Voice Communication which prevents false alarms by connecting you to the central monitoring station to verify an emergency


Wireless Sensors for Windows or Doors

It is recommended that you include this on all doors and windows on the ground level of your home, windows that are covered by trees or bushes, and any other easily accessible doors and windows that may be visible to an intruder.

PIR Motion Sensor

Built-In PIR Motion Sensor

This is an interior feature which uses Passive Infrared (PIR) technology to detect motion in hallways, stairways and other rooms of your home. It is designed with Pet Immunity to reduce false alarms being set off from the movement of a small pet throughout your home.

Indoor Siren Sounder

Indoor Siren Sounder

These use high-decibel beeps to alert you if there is a fire, intruder or other emergency situation. All ADT monitored security systems include one sounder; additional sounders can be requested from your installation professional.

ADT Lawn Sign and Window Sticker

ADT Yard Sign

Place these in an open area of your yard and windows visible to potential intruders to warn them that your home is protected with ADT monitored security cameras or other equipment.

Power Supply and Backup Battery

Backup Battery

This powers your system and ensures that your system still operates for 24 hours if there is a power outage.

*Minimum $99.00 customer installation charge, your actual installation cost may vary depending on options chosen. Requires a 36-month monitoring agreement starting at $29.99 per month($1,079.64). Form of payments must be by credit card or electronic charge to your chequing or savings account. Offer applies to homeowners only. Local permit fees may be required. Satisfactory credit history required. Certain restrictions may apply. Offer valid for new ADT Authorized Dealer customers only and not on purchases from ADT Security Services Canada, Inc. Other rate plans available. Cannot be combined with any other offer.

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